Online Legal Marketing is Rolling

Online Legal Marketing is Rolling

LawyerLocate.ca members already benefit from our directory listing and referral service on our website and our mobile app for Apple, Android, and BlackBerry, our online and offline advertising that helps generate qualified referrals, and frequent mention on our legal blog where we not only write about our members’ practice, on occasion, we publish the legal linkage once a week which links our readers to member’s blog posts. LegalTube.ca is just another benefit for lawyer members, providing them with a way to increase their online presence.

The launch of LegalTube.ca couldn’t have come at a better time. Lawyers already understand the importance of being online as a way to network their practice. Legal blogging and social media has been the way of the era. But as the Internet and technology evolve, the way in which we market online must do the same. With YouTube’s rapid growth, there’s no surprise that legal videos are a great way to adapt to the world in today’s online market.

Many LawyerLocate.ca members were already producing legal videos for quite some time. Natalie Waddell, the founder and president of LawyerLocate.ca Inc. and Mark Robins, the company’s CEO realized a niche. The legal videos that were already out there combined with the increasing yearning for the public’s understanding of Canadian law, allowed for a great opportunity.

Mark Robins: “I see LegalTube.ca becoming the YouTube of all things Law in Canada; information, help and guidance. Our research found a growing niche for educational legal videos and so we jumped on the opportunity to benefit both LawyerLocate.ca members and every-day Canadians.”

Because LawyerLocate is constantly looking for ways to give their members a higher quality experience, the potential for its members’ legal videos to be leveraged as a legal educational source was a great opportunity to increase their online presence. After months of planning and development by LawyerLocate.ca’s design team, Digital eMspace, LegalTube.ca was born.

LegalTube.ca is the next big thing in legal online marketing. Jump on the bandwagon. Stay current with the latest uploads to LegalTube.ca by following us on Facebook, Twitter, LinkedIn, Google+, YouTube.

For information on LegalTube including how to participate, visit LegalTube.ca. If you have any questions, simply enter them into the comments below and we’d be happy to answer them for you.

Kelsey Vere

Social Content & New Media Specialist at Digital eMspace
As the Social Content & New Media Specialist for Digital eMspace, a division of LawyerLocate.ca Inc, Kelsey is the sole contributor to Digital eMspace’s Blog and a fellow contributor to LawyerLocate.ca Inc.’s blog, DiscoverCanadianLawyers.ca with Samantha Collier. Kelsey also manages Digital eMspace, LawyerLocate.ca Inc., and LegalTube.ca’s social media networks. Kelsey graduated with distinction from the Advertising Program at Conestoga College in 2013 and won the Outstanding Achievement Award of 2012/13.

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